The idea for what became Deftment began over a year before our launch, when my good friend Kevin and I dreamed of creating quality tees with a unique Caribbean style. I have always...
Trinidad & Tobago Film Festival Branding Review
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With the 2014 edition of the trinidad+tobago film festival around the corner, I decided to do a write up on what I think is a very successful brand…
Hump Day!
My First Logo
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I was recently going through some of my old work and I found what is possibly the first logo I have ever created. To give some background to the logo I will give the story about what it was for. At the age of around 17, a friend (Anthony Alkins) and I decided we…
"Fins by O'Brien" Logo Process
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Someone recently approached me to come up with a logo for them. They had started making custom surfboard fins out of plywood and the product piqued my interest. I immediately started formulating ideas…